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Pricing
Self-serve AEO packages from free audit through Site Care, Monitor, and Dominate — we measure and prescribe; you (or your agent) apply. For measured studies see original research and sector reports.
Let us — or your own agent — build out your profile, learn your brand and site, and show which pack fits. Measured from your live URL.
Packages map onto this journey — you don’t need every layer on day one. If the site can’t be read, readiness comes first; if engines confuse your brand, authority; if you need proof of movement, monitoring; if gaps show up, content.
Can AI systems actually read your site? Robots access, crawlability, structured data, extractable answers on the pages that matter, identity signals so engines know who you are. If the site is hard for us (or them) to read, nothing else sticks.
Engines need a clear picture of your brand — not whatever else "brand" already means on the web. That is entity work: about pages, verified profiles, consistent facts, off-site corroboration over time.
We pick a board of real questions (branded + the buyer questions you care about) and re-check them in live engines. A slot turns green only when a page of yours is actually cited. "Not cited" is a result we report, not something we paper over. Branded recognition and category citations are measured separately — they are different problems.
When monitoring shows a gap, we prescribe research-grounded pages aimed at that question; your agent writes. Plus kits for LinkedIn / X / newsletter so the work can travel. We package; you post. We don't take social logins and we don't promise reach.
After the free audit: keep the checklist alive while your site and what AI expects both change. Daily site check, monthly full list refresh, monthly AI readiness — you or your agent apply; we measure.
Recommended after audit · no site connection
$29/mo · month-to-month
Pay 12 months upfront (2 months free) — $290 for 12 months, then it ends.
Living fix list + AI operability — site audit checklist and agent-readiness probes while subscribed.
Legacy one-time path: Fix Programme ($295 launch · $495 list) — 90-day window for existing buyers. New self-serve buyers should start with Site Care or a retainer that includes it. Join waiting list
One retainer family — Site Care included at list price. No site connection required to buy. Climb depth and content volume — not our writing desk (your agent writes on Dominate).
Monitoring
Month-to-month, or Pay 12 months upfront (2 months free) — then it ends
Citation board on real engines — branded and buyer questions, green only when a page of yours is cited.
Authority + monitoring + content
Month-to-month, or Pay 12 months upfront (2 months free) — then it ends
Sector intelligence, four agent-written cycles a month, and one master plan connecting standing, rates, and gaps.
Extra article + Distribution Kit
$99
One research-grounded article with its full Distribution Kit (LinkedIn post, tweet thread, carousel, newsletter section). Query-targeted when you have a Strategy Report; also sold as a one-off.
Tracked-query pack (+10 queries)
$99
Ten more slots on your citation board — questions checked against real answer engines on the monitoring schedule, split across the branded and goal lanes.
Sector Intelligence Report — $199 self-serve: browse /intel.
Hands-on work, scoped per client — fit, demand, and how busy the team is. Written proposal before anything starts. UK-based; we reply within one business day.
Foundation Sprint
We connect, apply, and re-score AI readiness on the pages that matter — until the foundation is fit to publish.
Site module
Keeps AI-readiness green month over month on a connected site — attachable when we have capacity.
Rebuild
For sites we can't connect to — page-for-page rebuild on connectable, AI-readable infrastructure, always previewing one page first.
Partners & bespoke
Agency white-label fulfilment, migrations, or anything that doesn't fit a package above.
Get in touch
Tell us about your site or clients — we'll say if we can take it and propose scope in writing.
We sell measured standing, sequenced plans, delivered assets, and verified work — never a citation guarantee. Access, authority, and accuracy still decide whether an engine quotes you, and we say so on every surface.