Sector Intelligence Report · 2026-07

AEO & AI Search Visibility

Measured answer-engine citation benchmark for AEO and AI search visibility tools — who ChatGPT, Perplexity, and Gemini cite when buyers ask for tools, methods, and how-to advice.

Brands benchmarked
14
Engine checks
155
Buyer queries
45
Never cited
3 brands

What the measurement found

  • Semrush leads the sector: cited in 14.2% of checks (95% CI 9.620.6%).
  • 3 of 14 benchmarked brands were never cited in 155 checks — a measured result, with check counts in the report.
  • 14 buyer queries have no benchmarked brand cited at all — open ground named query-by-query in the report.
  • Engines measured: ChatGPT, Gemini, Perplexity; run-to-run flip rate 60% published in the methodology.

From the executive summary

Semrush leads all benchmarked brands with a citation rate of 14.2% (CI 9.6–20.6%) across 155 engine checks, followed closely by Profound at 13.5% (CI 9.0–19.8%), creating a two-brand concentration at the top of the sector.

The full report names every brand, every query, and every source behind this finding.

What's inside every report

  • Sector citation leaderboard with 95% confidence intervals
  • Query-by-query battlegrounds: dominated, contested, open
  • The off-site source economy feeding AI answers
  • Engine behavior differences (volume, depth, source mix)
  • The invisible brands — measured zero-citation analysis
  • Full methodology incl. test-retest variance and limitations
  • Appendix: complete per-query data tables
  • Your private addendum: rank, gap queries, off-site opportunities for your domain